7 Best Moz Alternatives & Competitors in 2023 (Free & Paid)
Are you looking for the best Moz alternatives and competitors?
If you’re in search of a reliable alternative to Moz, then look no further. We have compiled a list of the top-rated Moz alternatives and competitors that offer similar features at competitive prices.
From SEO tools to keyword research, these solutions will help you get the most out of your online marketing efforts.
With our comprehensive list, you can find an alternative or competitor that fits your needs perfectly.
Whether it’s budget-friendly options or advanced analytics capabilities, we have something for everyone.
All of our recommendations come with detailed reviews so you can make an informed decision before committing to any one service provider.
Check out our list now and find the perfect Moz alternative or competitor for your business!
What Is the Best Moz Alternative?
Here are our team's top picks for the best Moz alternatives:
- Best for Conducting Comprehensive Keyword Research: Semrush
- Best Moz Alternative for Tracking Website Rankings: SE Ranking
- Best for Comprehensive SEO Analysis: SEO Powersuite
- Best for Content Optimization: GrowthBar
- Best for Bloggers, SMEs, Affiliate Marketers, or SEO Agencies: Mangools
- Best for Getting Data from Multiple Search Engines: Ahrefs
- Best for Multiple Domain Management: WebCEO
Best Moz Alternative for Conducting Comprehensive Keyword Research
1. Semrush
Key Features:
- Domain analytics: SEMrush provides detailed information about a website's traffic, organic search rankings, backlinks, and competitors.
- Keyword research: Users can research keywords to find new opportunities for their website or advertising campaigns and track keyword performance over time.
- Competitor analysis: SEMrush allows users to analyze the competition, including their website traffic, keyword rankings, and advertising strategies.
- Site audit: The site audit tool checks a website for issues that may affect its search engine optimization (SEO) performance and provides suggestions for improvement.
- Backlink analysis: SEMrush provides information about a website's backlinks, including their quality, quantity, and sources.
- Advertising research: Users can analyze their competitors' advertising strategies and performance on Google Ads, Bing Ads, and social media platforms.
- Social media management: SEMrush allows users to manage and schedule their social media posts, track engagement, and analyze social media performance.
- Content marketing: The content marketing tool helps users research and create content that resonates with their target audience and improves their search engine rankings.
- Local SEO: SEMrush provides tools to help businesses improve their local search visibility by optimizing their Google My Business listing and managing their online reviews.
- Reporting: SEMrush allows users to create customized reports that summarize their website's performance, competitor analysis, and advertising campaigns.
Overview:
Are you looking for a Moz alternative?
SEMrush is the perfect tool for anyone who wants to take their website or advertising campaigns to the next level.
It provides detailed information about a website's traffic, organic search rankings, backlinks, and competitors.
You can research keywords to find new opportunities and track keyword performance over time.
It helps users analyze their competition’s strategies and performance on Google Ads, Bing Ads, and social media platforms.
With SEMrush you can also audit your website for issues that may affect its SEO performance as well as manage and schedule your social media posts.
Additionally, it helps create content that resonates with target audiences while improving search engine rankings – all in one place!
And finally, you can generate customized reports summarizing your website's performance with ease.
Pricing:
Semrush offers 3 plans with the option to choose between a monthly or yearly subscription:
- Pro
MONTHLY – $119.95.
YEARLY – $99.95 per month.
- Guru
MONTHLY – $229.95.
YEARLY – $191.62 per month.
- Business
MONTHLY – $449.95.
YEARLY – $374.95 per month.
User Experience
Semrush is a powerful, user-friendly alternative to Moz that has helped countless businesses grow their online presence and succeed.
With Semrush, businesses can build brand awareness from scratch with targeted campaigns, rank on page #1 for key phrases in record time, and scale their Amazon business 10X or increase leads.
For example, Flowrite Plumbing & Heating Services Ltd. has seen 1 million monthly visits over two years with a single marketer on board, while the UK family eCommerce company achieved financial independence in 8 months through Semrush’s Amazon trading feature.
Both companies have been able to greatly increase their reach and make more sales using the powerful customer-centric features of Semrush.
Businesses can also take their marketing and sales strategies up a notch.
With Semrush, companies can get the best of both worlds and benefit from an easy-to-use platform that helps them succeed in digital marketing.
Overall Thoughts:
In a nutshell, Semrush is an excellent alternative to Moz for anyone looking for advanced SEO capabilities and analytics.
It offers a powerful set of features that can help boost website rankings, generate more organic leads, and increase visibility in the digital world.
Like Moz, it also has a user-friendly interface and intuitive dashboard which makes it easy to navigate and get started with Semrush.
While the cost of Semrush may be higher than other SEO tools, its wide range of features and analytics make it worth every penny.
Whether you're a small business owner looking to take your Amazon business to the next level or an agency helping build brand awareness from scratch, Semrush can help you achieve success in the digital space.
Get started with Semrush.
Best Moz Alternative for Tracking Website Rankings
2. SE Ranking
Key Features:
- Website audit and analysis.
- Keyword research and suggestion tool.
- Competitor analysis and comparison.
- Backlink analysis and monitoring.
- Keyword Rank tracking and reporting.
- On-page optimization checker.
- Social media management and analytics.
- Marketing plan and task management.
- White-label reporting and analytics.
- API access and integration.
Overview:
SE Ranking is another good alternative to Moz.
It is a comprehensive SEO platform that offers website audit and analysis, keyword research and suggestion tool, competitor analysis, and comparison.
It also offers backlink management, analysis and monitoring, rank tracking and reporting, on-page optimization checker, social media management and analytics, marketing plan, and task management, white-label reporting and analytics as well as API access & integration.
With SE Ranking, you can easily monitor your website’s performance in search engine results pages (SERPs), and track the rankings of your competitors for any keyword or phrase in any location worldwide.
You will also be able to identify the most effective keywords for your business niche with its powerful Keyword Research Tool which provides detailed statistics about each keyword including monthly search volume trends over time.
Pricing:
In addition to a custom plan, SE Ranking offers 3 categories. You have the option of subscribing to a monthly or yearly plan:
- Essential
MONTHLY – $49.
YEARLY – $39.20 per month.
- Pro
MONTHLY – $109.
YEARLY – $87.20 per month.
- Business
MONTHLY – $239.
YEARLY – $191.20 per month.
User Experience:
SE Ranking offers users a comprehensive set of marketing tools that are easy to use and understand. The platform has a clean and intuitive interface, allowing marketers to quickly access the data they need to make informed decisions.
With all the necessary tools located in one place, the user will have no trouble navigating the system and discovering new insights.
Additionally, SE Ranking's customer support staff are always on hand to provide assistance, making it a great option for those who need help getting started.
SE Ranking has been an invaluable tool for optimizing various websites’ performance. Users have been able to increase organic traffic and get more conversions.
Some switched from Moz to SE Ranking and couldn't be happier.
SE Ranking has changed the way people do SEO, making it easier to track progress and optimize websites.
The platform is user-friendly and intuitive, so getting started is a breeze.
Clearly, SE Ranking is an effective alternative to Moz for those who are looking for an easy-to-use and comprehensive platform.
Overall Thoughts:
All in all, SE Ranking is an excellent choice for marketers looking for a reliable and feature-rich alternative to Moz.
We highly recommend SE Ranking for anyone looking for a simple, yet powerful tool with lots of features.
Get started with SE Ranking.
Best for Comprehensive SEO Analysis
3. SEO Powersuite
Key Features:
- Competitor research.
- SEO reports.
- TF-IDF Checker.
- Link prospecting.
- Toxic backlink removal.
- Backlink history and analysis.
- Site structure visualization.
- Page speed checker.
- Site SEO audits.
- Google rank tracker.
- YouTube rank tracker.
- Local rank tracker.
- Keyword gap finder.
- Keyword research tools.
- Keyword difficulty checker.
Overview:
Are you in need of an alternative to Moz?
SEO Powersuite is the perfect solution. It offers a comprehensive suite of tools that can help you with competitor research, SEO reports, TF-IDF checker, link prospecting, and toxic backlink removal.
You can also use it to track your Google rankings, YouTube rankings, and local rankings as well as do keyword gap finding and difficulty checking.
It has a site structure visualization tool and page speed checker so you can optimize your website quickly and easily.
With SEO Powersuite’s powerful features, you’ll be able to get more out of your online marketing efforts than ever before.
You won’t have to worry about wasting time or money on ineffective strategies because this software will make sure everything runs smoothly from start to finish.
Pricing:
SEO Powersuite offers 3 plans. There is no monthly subscription:
- Free
UNLIMITED EVALUATION (FOR AS LONG AS YOU WANT) – $0.
- Professional
YEARLY – $299.
2-YEAR PLAN – $239 per year.
3-YEAR PLAN – $199 per year.
- Enterprise
YEARLY – $499.
2-YEAR PLAN – $399 per year.
3-YEAR PLAN – $333 per year.
User Experience:
SEO PowerSuite is a powerful suite of tools that can help users understand their website’s performance, visibility, and overall success in the online world.
It provides users with an extensive array of tools to optimize their websites for search engine rankings.
These include keyword research tools, on-page optimization tools, backlink analysis and audit tools, rank-tracking tools, and much more.
SEO PowerSuite has quickly become a popular alternative to Moz for users who are looking for an affordable, comprehensive solution to their SEO needs.
With its user-friendly interface and powerful analytics capabilities, it's no surprise that people have been singing its praises.
If you're looking for an all-in-one SEO solution, look no further than SEO PowerSuite. It's the perfect choice for those who want to take their website's performance to the next level.
Overall Thoughts:
SEO PowerSuite is the perfect alternative to Moz for those who are serious about taking their online presence and SEO performance to the next level.
It provides comprehensive and up-to-date data, insights, analysis on links, ranking data, and more, enabling users to make informed decisions that will drive their success.
Furthermore, the user-friendly interface makes it easy to use and understand, so you can be sure that the results are accurate and reliable.
All in all, SEO PowerSuite is an invaluable tool for anyone looking to get serious about their SEO efforts.
It provides a comprehensive suite of features at an affordable price point and is certainly worth considering if you're looking to get the most out of your SEO strategy.
That being said, it's not a one-size-fits-all solution and you should always do your research before investing in any tool. But if you're looking for an effective alternative to Moz, then SEO PowerSuite is certainly worth checking out.
Get started with SEO Powersuite.
Related: Review of SEO Powersuite.
Best for Content Optimization
4. GrowthBar
Key Features:
- Unlimited Keyword Research.
- Competitor Keywords.
- Competitor Backlinks.
- Competitor Google Ads.
- Unlimited Chrome Extension Use.
- Technical SEO Audits or Content Outlines.
- AI Blog Ideas.
- AI Meta Descriptions.
- AI Chat with GrowthBar.
- AI Paragraph Generations.
Overview:
GrowthBar is another good Moz alternative. It is the perfect solution for anyone who wants to take their SEO game up a notch.
It offers unlimited keyword research, competitor keywords, backlinks, and Google Ads tracking, as well as AI-driven blog ideas, meta descriptions, and paragraph generations.
It also has a Chrome extension that makes it easy to use on any website or page.
With GrowthBar’s powerful features and intuitive interface, you can easily track your competitors’ strategies and get ahead of them in the search engine rankings.
You can also create content outlines and audits with ease so you always have fresh content ideas at your fingertips.
Pricing:
GrowthBar has monthly and yearly plans for the following:
- Standard
MONTHLY PLAN – $48.
YEARLY PLAN – $29/month.
- Pro
MONTHLY PLAN – $99.
YEARLY PLAN – $79/month.
- Agency
MONTHLY PLAN – $199.
YEARLY PLAN – $129/month.
User Experience:
Users of GrowthBar have experienced a smooth and intuitive platform that allows them to, efficiently, perform keyword research and content creation.
The AI-driven recommendations and results provide the user with great quality output, which can be quickly integrated into different applications, such as WordPress.
The Content Generation feature offers users an easy way to create outlines for their content, providing writers with clear guidelines on what to focus on.
GrowthBar is not only a great tool for SEO professionals but also for nonprofits who are aiming to optimize their websites in cost-effective ways.
Overall Thoughts:
Overall, users have found that GrowthBar has helped them break into new SEO categories and write content faster than ever before. It’s no surprise that many are saying GrowthBar is a much better alternative to Moz.
Get started with GrowthBar.
Best for Blogger, SMEs, Affiliate Marketers, or SEO Agencies
5. Mangools
Key Features:
- Site Lookups.
- Daily Keyword Tracking.
- SERP Lookups.
- Search for Competitor Keywords.
- Keyword Lookups.
- Keyword Suggestions.
- Backlink Analysis.
- SEO Metrics & Insights.
Overview:
Are you looking for a Moz alternative?
Mangools is a powerful SEO tool that offers all the features and insights of Moz but at a fraction of the cost.
With Mangools, you can get daily keyword tracking, SERP lookups, competitor keyword searches, keyword lookups and suggestions, backlink analysis, and more – all in one place.
It is also easy to use so anyone can get started quickly.
You don’t have to be an expert in SEO or pay top dollar for quality tools anymore.
With Mangools you can save time and money while still getting the same great insights as with Moz.
Get accurate data on your website performance without breaking the bank!
Pricing:
With a 48-hour money-back guarantee and a 10-day free trial, Mangools offers monthly and annual plans for the following:
- Mangools Basic
MONTHLY – $49.
YEARLY – $29.90 per month.
- Mangools Premium
MONTHLY – $69.
YEARLY – $44.90 per month.
- Mangools Agency
MONTHLY – $129.
YEARLY – $89.90 per month.
User Experience:
Mangools is one of the best Moz alternatives when it comes to keyword research and SEO optimization.
It provides a comprehensive suite of tools designed to help users maximize their visibility on major search engines.
KWFinder is an incredibly powerful tool that allows users to quickly identify keyword opportunities and set up campaigns for optimal ranking.
With the ability to see all the metrics in one place, it makes keyword research a breeze.
LinkMiner is another great tool from Mangools that helps users identify valuable page ranking opportunities and track backlinks to their sites.
All of these features make Mangools an incredibly versatile and powerful alternative to Moz for anyone looking for an SEO boost.
Overall Thoughts:
Whether you're an individual or enterprise-level SEO agency, Mangools has what you need to take your SEO game up a notch.
Get started with Mangools.
Best for Getting Data from Multiple Search Engines
6. Ahrefs
Key Features:
- Alerts.
- Keyword Rank Tracker.
- Site Audit.
- Keywords Explorer.
- Site Explorer.
Overview:
Ahrefs is a powerful SEO tool that can help you take your website to the next level.
With features like Alerts, Rank Tracker, Site Audit, Keywords Explorer, and Site Explorer, it’s easy to track your progress and optimize your site for better search engine rankings.
You can use Ahrefs to quickly identify potential issues with your website and make changes accordingly.
It also offers valuable insights into keyword research so you can find the best keywords for optimizing the content on your site.
Furthermore, its intuitive dashboard makes it easy to keep tabs on all of these metrics in one place.
Pricing:
Ahrefs offers 4 plans for either monthly or annual subscriptions. They are as follows:
- Lite
MONTHLY – Starts at $99.
YEARLY – Starts at $83/month ($990/year).
- Standard
MONTHLY – Starts at $199.
YEARLY – Starts at $166/month ($1,990/year).
- Advanced
MONTHLY – Starts at $399.
YEARLY – Starts at $333/month ($3,990/year).
- Enterprise
MONTHLY – Starts at $999.
YEARLY – Starts at $833/month ($9,990/year).
User Experience:
Ahrefs is an incredibly powerful and dynamic search engine optimization (SEO) platform that enables users to maximize their online presence.
It offers a wide range of features and services to help users increase website rankings, analyze their backlinks, track keyword performance, and more.
Ahrefs provides detailed insights into search engine traffic, organic reach, and website performance.
It also offers an easy-to-use interface that even novice users can use without difficulty.
If you've been looking for an alternative to Moz, then Ahrefs is certainly worth a try – it's the perfect tool for digital marketing professionals seeking real-time data and deeper insights into their search engine rankings.
Overall Thoughts:
In a nutshell, Ahrefs is an incredibly valuable tool for optimizing search engine presence and giving the insights needed to make sound business decisions.
Despite its relative ease of use, it doesn't skimp on features; from keyword research to competitor analysis, Ahrefs has everything digital marketing experts need.
Furthermore, its intuitive interface makes it suitable for users of all skill levels.
It may not have every feature available in Moz, but Ahrefs is still a great alternative.
Get started with Ahrefs.
Best for Multiple Domain Management
7. WebCEO
Key Features:
- Dedicated Support.
- SEO Roadmap.
- Email Alerts.
- Internal Links Audit.
- Social Media Popularity Analysis.
- Competitor Metrics.
- Page Speed Test.
- Mobile Optimization Check.
- Keyword Research.
- Google Analytics and Search Console Integration.
- Local Rank Tracking.
Overview:
WebCEO is a powerful SEO tool that can help you get the most out of your website.
With features like dedicated support, keyword research, page speed test, mobile optimization check, and more, it’s the perfect choice for anyone who wants to take their SEO strategy to the next level.
It also provides detailed competitor metrics so you can stay ahead of the competition and track local rankings with ease.
With WebCEO's SEO Roadmap feature, you'll be able to create a comprehensive plan for optimizing your website in no time.
You'll also receive email alerts when something changes on your site or if there are any errors that need fixing.
Its internal links audit will also help ensure all of your pages are properly linked together and its social media popularity analysis will keep tabs on how popular your content is across different platforms.
Pricing:
WebCEO offers 4 plans. You can choose to pay monthly or yearly:
- Solo
MONTHLY – $37.
YEARLY – $33 per month.
- Startup
MONTHLY – $99.
YEARLY – $83 per month.
- Agency Unlimited
MONTHLY – $99 + Scanning Fees.
YEARLY – $83 per month + Scanning Fees.
- Corporate
MONTHLY – $299.
YEARLY – $251 per month.
User Experience:
WebCEO is an excellent alternative to Moz for SEO teams and managers who are looking for a tool to quickly assess website metrics.
It has multi-user functionality that allows specialists and managers to quickly break down data and generate reports.
The platform offers a comprehensive scan of websites that makes it easier to identify search engine-friendly issues.
Additionally, users can try the service for free to see if it fits their needs.
The reports generated are impressive and offer two types of views. The design allows managers to get a summarized detail-free version of the audit report, while developers receive a fully detailed version with context about why fixing issues is important.
Overall Thoughts:
Overall, WebCEO is a great option for teams who are looking for an efficient way to monitor website metrics.
The user experience of WebCEO makes it one of the go-to tools in the industry that can provide such detailed insights.
With its comprehensive scans and two different types of reports, there’s no doubt that it will become a valuable asset to any SEO team.
What Does Moz Rank Mean?
Moz Rank is a metric developed by Moz, a leader in website optimization and marketing technology, which measures the strength of a website’s “link juice”.
This metric has been widely adopted as an important factor in determining how well a website performs on search engines such as Google and Bing.
It is calculated by measuring the quantity and quality of the links that are pointing to your website. The higher the score, the better position your website is likely to appear in search results.
What Is Open Site Explorer?
Open Site Explorer is a powerful tool utilized to analyze the strength and quality of backlinks on other websites.
It is used to monitor the performance of your competitors’ sites, by analyzing how many authoritative backlinks they have pointing toward their domain.
This data is incredibly valuable, as it can give you an idea of what type of content or strategies your competitors are utilizing to increase their rankings and visibility.
Open Site Explorer is also powered by Seomoz, a renowned provider of SEO software. This makes it an even more reliable source of data for assessing the health of any given website’s backlinks.
With Open Site Explorer, you no longer have to guess which backlinks are working for your competitors, and which ones are not. It takes the guesswork out of SEO optimization.
What Is Moz Keyword Explorer?
Moz Keyword Explorer is a powerful keyword research tool that can help marketers identify the best keywords for their website or business. It provides detailed data on keyword trends, search volume, difficulty metrics, and SERP analysis.
It also includes advanced features like filtering by location, language, and device type to help you find the most relevant and profitable keywords.
With Moz Keyword Explorer, you can create keyword lists and understand how to optimize your content for the best search engine ranking results.
Is Moz Keyword Explorer Accurate?
Moz Keyword Explorer is a comprehensive keyword research tool designed to give insights into the volume, difficulty, and other vital metrics of search queries.
It offers invaluable insights to help marketers focus on keywords with high potential returns and better understand their target audiences.
Moz’s algorithm analyzes data from Google AdWords, Bing Ads, YouTube, and other search engines and compares the information to provide an accurate estimate of how often a keyword is searched for.
That said, it's important to understand that no tool is perfect. While Moz Keyword Explorer does provide helpful insights into keywords, there can be some discrepancies when comparing its figures with those from Google AdWords and other metrics.
That's why it's important to also use other sources for your keyword research.
So, is Moz Keyword Explorer accurate?
It's a great tool and provides meaningful insights into keywords and their potential performance, but it should be used in conjunction with other resources.
With the proper combination of multiple tools, you can get an even more comprehensive view of which keywords will bring you success.
Does Moz Have a Site Audit Tool?
Moz, an industry-leading SEO company, does, indeed, have a comprehensive site audit tool. This tool is designed to provide users with an in-depth analysis of their site’s current performance in relation to search engine results.
It provides detailed insights into a website’s content, code, and structure that can help identify potential opportunities for improvement.
With this tool, you can improve your website’s visibility in search engine results and make sure it's optimized for success.
Is Moz Tools Free?
Moz Pro offers a free trial to users, allowing them access to their Medium plan. This plan provides users with 10 Campaigns, which allow tracking of 10 sites and 3 competitors each.
Additionally, the plan includes access to Moz research tools such as Keyword Explorer and Link Explorer.
Is Moz a Good SEO Tool?
Moz is one of the leading SEO tools in the digital industry, used by businesses and professionals to get ahead in their online presence.
Moz offers an extensive range of features that can help with overall search engine optimization (SEO) needs.
It provides keyword research and analysis to better understand your market, uncover profitable opportunities, and monitor your rankings to stay ahead of the competition.
Additionally, it has a great link-building feature that helps you build strong relationships with other websites and improve your rankings.
In conclusion, Moz is an excellent choice for businesses looking to increase their visibility on digital platforms. It provides comprehensive features which make it easy to optimize your online presence and maximize your success in the online world.
Is Moz Worth It?
Moz Pro is a great tool for both novice and experienced SEO professionals. Its features include powerful keyword research, link-building analysis, and an array of other SEO metrics.
Moz offers several free tools that can be used for basic SEO tasks and some additional tools with a paid subscription.
There are also instructional materials available on the site that make it easy to get started and understand the fundamentals of SEO.
The Mozbar Chrome extension is a great addition to the toolkit. It allows you to quickly check website and page metrics while browsing pages in your browser.
This can be incredibly helpful when evaluating competitors or doing research on potential link partners.
FAQs
What Is the Free Alternative to the MozBar Extension?
The MozBar extension is a tool developed by Moz, a leader in the world of search engine optimization. It helps with keyword research and website analysis for more effective SEO strategies.
However, it is not free and can be quite expensive for many businesses or individuals who are just getting started with their SEO journey.
Fortunately, there is a free alternative to the MozBar extension that can help get you started on your SEO journey: Keywords Surfer.
Keywords Surfer is a free Chrome extension with similar features to the MozBar extension. It shows monthly search volume for keywords, related words, and other keyword ideas right in your browser window.
This makes it easy to quickly compare the effectiveness of keywords and get new ideas for optimizing your website.
How Many Competitors Can You Track on Moz?
When it comes to competitive analysis, the more data points you have at your fingertips, the better.
That's why Moz allows users to track up to three competitors at a time.
With this feature, businesses can quickly identify potential threats and opportunities in their market and take action accordingly.
How Do You Get a Moz Rank?
Moz Rank is a metric used to measure the online visibility of a website and its pages. It is based on the number of external sites referring to it through links, as well as the relative quality of those links.
A higher Moz Rank indicates that a page has a greater influence in search engine rankings, while a lower rank means that it isn’t as powerful or relevant.
So, if you want your website to have a good Moz Rank, it's important to have external websites link back to your page.
The best way to get a higher Moz Rank is by getting high-quality links from reliable sources.
Make sure that the content of the other websites is related to yours, as search engines prefer to see websites that are linked together in the same niche.
Additionally, make sure that you reach out to reputable websites and blogs with a good Moz Rank so that they can place links back to your page.
Another important factor is making sure that all of your content is regularly updated, which will signal to search engine crawlers that your page is relevant.
This will increase your visibility in the search engine rankings and eventually result in a higher Moz Rank.
How Do I Check My Moz Rank?
With a Moz Pro free trial, you can easily check your website's MozRank and identify any areas for improvement.
Just enter the keyword, URL, search engine, and country into Rank Checker to receive a comprehensive rank check. You'll also get keyword metrics like page authority, domain authority, and more.
What Is a Good Moz Rank and Domain Authority?
A good DA score is typically in the 40-50 range, while exceptional scores tend to be over 50.
Domain Authority (DA) is a metric developed by Moz. It's ranked on a scale of 0 to 100, with higher scores corresponding to a greater ability to rank highly in search engine results pages (SERPs).
Moz Rank is another score developed by Moz that ranges from 0 to 100. It indicates the overall strength and importance of a website domain in comparison to all other websites.
The higher the score, the more influential and reputable your site is considered to be by search engines like Google and Bing.
How Do I Use Moz Keyword Explorer?
When you first log into Moz Keyword Explorer, you will be asked to enter a URL or keyword that is related to what you are looking to promote.
After entering this information, the tool will analyze it and provide you with detailed results regarding keyword difficulty, volume, CTR (click-through rate), and other metrics.
This data can be used to determine which keywords would be the most beneficial for you to target in your SEO efforts.
Moz Keyword Explorer also provides additional tools and resources, such as a keyword suggestion tool that will provide you with alternative words or phrases related to your original search query.
In addition, it offers competitor analysis, which can be used to understand how your competitors are positioning themselves in the search landscape.
What Does Moz Link Explorer Do?
Moz Link Explorer provides an in-depth analysis of your website’s backlinks and other important data points.
With this tool, you can easily uncover the most valuable pages, which linking domains are sending traffic to your website, and what anchor text is associated with those links.
This information can provide you with a competitive edge when it comes to link building and improving your website’s performance in search engine rankings.
Conclusion
Overall, there are many great alternatives to Moz that can help you with your online marketing needs.
Whether you’re looking for a more affordable solution or something with different features, there is an option out there for everyone.
We hope this article has helped you find the best Moz alternative and competitor to suit your particular requirements.
With so many choices available in today’s market, it pays to do some research and make sure that whatever platform you choose fits perfectly into your business plan.